The field of technology fast growing and so are the Tech firms that keep technology alive. The recent acquisition of Viv Labs by Samsung is a perfect example of how Tech companies try to maintain a competitive edge. The acquisition was a tactical move by Samsung in an effort to stay ahead of its competitors such as Apple and Google. Viv labs developed Viv, a digital voice assistant similar in a variety of aspects to Siri, the potential next best thing in the field of smartphones. Samsung posts that Viv will give it a competitive advantage over its competitors and as such plans on integrating it into the anticipated Galaxy S8 smartphone.
Viv Technology
Viv technology works in a similar way to Siri except that it is more advanced. It transforms the human-machine interaction. With this platform, you are in a position to create an intelligent interface to any technological gizmo. For instance, it has been configured with complex algorithms that enable it to find solutions to more challenging queries. It can tell you with absolute accuracy, whether it will be warm or cold in a given location hours from the present time, and by how many degrees. Even though this technology is not new in the market, it has shown some tremendous improvements over time and is a promising investment. Integration with third party devices will also place Viv in the limelight and as such act as a stepping stone for Samsung in its fight for redemption following its tainted reputation following the recall of its Galaxy Note 7.
The Broad aspects of Viv technology
Viv concept is a contemporary trend in the field of technology that Samsung is very enthusiastic about exploring. Integration into the smartphone is just a tip of the iceberg. The mobile market aside, it can also be integrated into the company’s non-mobile machines such as laundry machines, television sets, and refrigerators alongside other devices. This is a distant future possibility that Samsung also intends to explore.
Hope for Samsung
The announcement of the introduction of Viv technology into the upcoming Samsung Galaxy S8 smartphones is seen by many as both a smart and desperate move, by the South Korean Tech Giants. Smart in the sense that this particular technology is a promising invention with the potential to compete with top rivals in the field such as Siri, Google Now from Google, Alexa from Amazon and Cortana from Microsoft. This is following its positive reception during its launch at the TechCrunch Disrupt conference six months ago. Conversely, the purchase of Viv labs by Samsung is also an indicator of a desperate move to retain their customers after the fallout of the Galaxy Note 7. Many might interpret this as a move to salvage the firm’s financial autonomy with fewer regards to the quality products offered to the customers. Viv technology has only been seen in public limelight under controlled conditions, during its launch. However, its success will depend on how it will function in a far less controlled environment when it will be integrated into the smartphones, where it will be used by ordinary people.
The ability to be compatible with several apps and services will also give Samsung a huge boost if they manage to integrate this technology into the different hardware devices consumers already have. Speaking of cross compatibility, this voice-simulated app should integrate seamlessly with third party devices just like its competitors have done.
Release Date
The intricate details on when this particular technology will become fully functional in the first Samsung Galaxy S8 smartphone are still obscure. While it is evident that it is too late for Samsung to use this ingenious idea to improve sales during this festive season, the new Samsung smartphones are expected to hit the market come late April 2017 in order to compensate for this tactical disadvantage.
Conclusion
The true worth of Viv technology on the future Samsung Smartphones will depend largely on the how easily the firm manages to integrate it into other smart devices and wearables besides just the smartphone. This is based on the assumption that the company will rectify its flaws and maintain quality from the previous version of smartphones; the Galaxy Note 7 that had issued with its battery pack. The concept of introduction of this technology into the smartphone is an ingenious way to stay relevant alongside fierce rivals. This is a smart move by Samsung; it may have been introduced very late but it will definitely transform the smartphone industry in the coming years.
